Optima Research Group is an independent marketing research firm that offers a comprehensive range of qualitative and quantitative data collection services globally. Whether your project calls for internet surveys, telephone surveys, recruitment for focus groups, TDI’s IDI’s, online groups, ethnographies, etc.
We have a range of ancillary services such as translations, sample acquisition, programming, global field management. Our Consultative approach coupled with 35 years’ experience, stringent quality controls and customer centric commitment is why clients work with us. We are able to balance the demand for speed and flexibility with quality service and expertise